Prepared for Sunderland Carers Centre by Adrian Taylor, 2026-10-05. If you work there and would rather this page came down, say so and it comes down.
Sunderland Carers Centre: what the records show, and what we could do together
Adrian Taylor runs Charity in a Box, after twenty years working in charities and public services. About Adrian.
1. What you say, and where we read it
We read your website (Home - Sunderland Carers Centre) and your public channels.
“At Sunderland Carers Centre we provide support for people who look after others.” (sunderlandcarers.co.uk)
“We support people who care for their husband, wife, mam, dad, son, daughter, sibling, friend or other relative.” (sunderlandcarers.co.uk)
Figures you publish: “Access services regularly (2025/26) Over 16,400 carers have made contact with Sunderland Carers Centre, around 18% of those are Young Carers and 1,846 access services regularly (2025/26).”
Your channels: x (closed to readers, not read); facebook (closed to readers, not read).
2. Sunderland’s charities, from outside
210 charities are based in Sunderland, 7.7 for every 10,000 residents, where 31% of residents are on low incomes. 16% show under three months’ reserves or three years of deficits on their latest return; 12% take half or more of their income from government. The five largest hold 51% of the area’s charity income.
Unpaid carers in Sunderland
In Sunderland, the national network for your field (unpaid carers) sits above the middle of England's areas for the number of people counted there (gold in the chart below where a field has none recorded here or is in the thinnest fifth). Across England, 1,708 charities outside the field say in their own reports that they serve the same people, against 173 in it.
The 25 fields, against England
For each field of charity work we have mapped, where Sunderland stands among England’s 152 areas for the presence of the national network per person in need. Gold bars are the fields where no presence is recorded here (7 of 25) and those in the thinnest fifth of areas (1).
Befriending
Disability services
Families with young children
Homelessness
Kidney patients
Legal help
Rural communities
Youth centres
Cadets
Hospice care
Learning disability
Almshouses
Riding for the disabled
Veterans
Drug and alcohol services
Mental health
Community transport
Unpaid carers
Older people living alone
Local infrastructure
Community foundations
Food aid
Young people with SEND
Young people
Dyslexia
Sunderland: the bar is where the area stands among England's 152 areasnone recorded here, or in the thinnest fifthEngland's median area
Point at a bar for its figures.
Who does the work here, by register purpose
Sunderland210 charities
Education/training94
General charitable purposes85
Disability59
Poverty relief55
Economic/community developme…53
Health47
Religious activities46
Amateur sport44
Recreation42
Arts, culture, heritage, sci…39
Other purposes29
Environment24
A charity records up to three purposes, so the circles overlap. Point at one for its count.
Researchers who studied how charities support people with dementia across the United Kingdom concluded:
“National and local data sources could help charities and commissioners begin to identify inequalities of provision.”
Mayrhofer, Goodman, Lafortune, Smeeton, Littlechild, Shora and Bunn, Voluntary Sector Review, first published 2021. Read the paper.
This page is that view for Sunderland.
3. Sample campaign
Three posts in your voice from the figures above, each with its picture, ready to use. Every figure is from public information and no charity is named.
Bluesky / X: Unpaid carers in Sunderland: the national network's presence, for the people counted here, sits above the middle of England's areas. Who else does the work: https://www.charityinabox.uk/offers/sunderland-carers-centre.html
LinkedIn: Unpaid carers in Sunderland: the national network's presence, for the people counted here, sits above the middle of England's areas. Who else does the work: https://www.charityinabox.uk/offers/sunderland-carers-centre.html
Built from public information; no charity is named.
Bluesky / X: 210 charities are based in Sunderland: 7.7 for every 10,000 residents. We've read what they say they do. https://www.charityinabox.uk/offers/sunderland-carers-centre.html
LinkedIn: 210 charities are based in Sunderland: 7.7 for every 10,000 residents. We've read what they say they do. https://www.charityinabox.uk/offers/sunderland-carers-centre.html
Built from public information; no charity is named.
Bluesky / X: 16% of Sunderland's charities show under three months' reserves or three years of deficits on their latest return. Which fields, and who else is at work: https://www.charityinabox.uk/offers/sunderland-carers-centre.html
LinkedIn: 16% of Sunderland's charities show under three months' reserves or three years of deficits on their latest return. Which fields, and who else is at work: https://www.charityinabox.uk/offers/sunderland-carers-centre.html
Built from public information; no charity is named.
Your area's charities from outside, with your own field first: how thin the known network is here for the people you work with, who else does the work, how exposed the area's charities are, what the money looks like. A page like this one, in full, refreshed each quarter.
£600 once, or £1,200 a year with four refreshes
A campaign from the findings
Three to five posts a month in your voice, each with its picture, from your area's own figures.
£250 a month
The first month: a twenty-minute call, your page in full within a week, and the first campaign posts the week after. Prices are set by income band from the public register and are the same for everyone in the band.
5. How to say yes
Reply to the email with a day that suits, call or text Adrian on the number in the email (it is on the Contact page too), or write to adrian@charityinabox.uk.
What this can and cannot say. These are counts over groups of charities and places from their own returns and reports and from national statistics. They do not rank any charity, name any, or say why. A thin field is one where the known network is thin for the people counted here, not one where nobody is helped.
Built from public information: the Charity Commission for England and Wales register and the annual reports charities file with it (OGL v3.0); Census 2021 (ONS); the English Indices of Deprivation 2025 (MHCLG); the Claimant Count (ONS). Privacy.